Taste of the NFL

Strategic Communications + PR
Written By Mali King

National visibility during Super Bowl XLIX

Artigue Agency brought Susan in as media-relations lead for Taste of the NFL’s 24th annual Party with a Purpose during Super Bowl XLIX in Scottsdale. The assignment paired a high-profile event with a mission to fight hunger.

The work

Over the eight-month engagement, Susan spearheaded the local, regional and national media strategy surrounding the event and its mission. Her role provided senior media-relations leadership as part of the agency’s team.

Project highlight

The campaign attracted attention from NBC’s TODAY, CNN, NBC Sports, Reuters, USA Today and Sports Business Journal, alongside extensive coverage throughout the Phoenix market.

Mali King

I’m a Squarespace expert with a BA in Communication Design (with an emphasis in web design), and I’ve designed hundreds of websites over the past 6+ years. I love working with small businesses and entrepreneurs to create beautiful, functional websites that stand out from the competition and attract the right clients.

https://clementinedesign.studio
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